ITEX 2020 has been postponed due to impacts caused by the recent outbreak of the coronavirus disease (COVID-19), as the health, safety, and well-being of our attendees, exhibitors, speakers, and staff is our primary concern. We appreciate your understanding and support of this decision. Learn More

ITEX 2020 EDUCATION

Click on the times below the dates to view more information. 

April 14

(Please Note: The Cyber Resiliency Workshop runs from 10:00 AM – 3:00 PM with the Keynote Lunch break at 12:00 PM)

9:00 AM - 10:00 AM

Supporting Today’s Buyer: Buyer Behavior has Changed. Have you? 
Marketing continues to be identified by MSPs as a top challenge to scale their managed services business. To overcome these challenges and help you generate more opportunities you must first understand today’s buyer’s behaviors. During this session we will review the new buyers process and how you can stand out amongst your competitors.
Room: Naples 3

How to Overcome Barriers Preventing You From Generating Revenue with Content Services
Perceived barriers, fear-of-the-unknown, and false starts are no reasons to be left behind. Office dealers share practical advice and their success stories on selling cloud-based document management. Listen as they debunk myths, learn exactly what this technology can do for your customers, and get an understanding of how cloud-based solutions shorten the sales cycle. Now is the time to get over the hurdles holding you back from increasing revenue.
Room: Naples 2

Advanced Email Threats: How MSPs Can Thrive in Today’s Challenging Security Landscape
Most businesses today rely on email as the primary method of communication. The number of emails being sent is on the rise, and it is expected to reach 320 billion in 2021. With the high volume of emails entering and exiting an organization on a daily basis, cybercriminals have recognized this as an easy threat vector to exploit. To protect customers from advanced threats, MSPs need to take a holistic approach to their security offering. Join us to learn how to successfully protect your customers, while growing your profit margins.
Room: Naples 1

Business Ink Panel – TBD
TBD
Room: Destin 2

10:00 AM - 12:00 AM

Cyber Resiliency Workshop
Designed for managers and leadership, this workshop covers the 4 asset types—technology, information, people, and facilities, and how cybersecurity should be applied to protect those assets.
Room: Destin 1

11:00 AM - 12:00 PM

HyperAutomation: Driving the Future of Smart Office
The accelerated rate of change and degree of innovation are forcing organizations and individuals to rethink how the Smart Office of the future will operate. Intelligent Automation is a critical Industrial Revolution 4.0 with technology ushering along this change and providing benefits to both the organization and individual. Organizations are adding capacity without headcount allowing them to better serve existing markets and customers while penetrating new markets. Individuals are benefiting from automation tools and ‘digital assistants’ to help with rote work freeing them up to focus on higher-value strategic and creative initiatives. We will use our time together to focus on the HyperAutomation macro trend driving the convergence of AI and Automation into new Intelligent Automation platforms and how organizations that achieve scalability realize improved corporate agility leading to enhanced market competitiveness.
Room: Naples 2

Capitalizing on Digital Transformation and Workflow
Scanning and faxing, two of the four functions designed into every MFP are a vital part of nearly every workflow. In this seminar, participants will learn how to leverage the technologies that interface with MFPs to create new lucrative revenue streams, become ingrained in their customer’s businesses (create stickiness), and enhance the overall value of their business. Learn how one MFP reseller used digital transformation solutions to improve efficiencies and cut the costs associated with the Accounts Payable process of a major Canadian grocery chain.
Room: Destin 2

7 SECRET STRATEGIES for Reducing Expense, Managing Growth, and Optimizing Your Business
In this course we’ll examine legacy business practices and recommend alternative solutions focused on improving productivity, reducing expense, and capturing lost revenue. Making use of case study information, you’ll learn expert systems for analyzing data and identifying strategic revenue opportunities. We’ll overview order-to-cash and the client relationship lifecycle, delving into the details of best-practice workflow, ERP highlights, and profitability levers. The session will further expand into operational efficiency presenting validated ROI associated to enhancement of supply services, billing models, and cash management.
Room: Naples 3

The Case for Moving to a Flat Rate Model for Print and the Options for Rockin’ It
We’ve seen changes in how we bill and deliver pages in the office equipment space since the introduction of the first copier in 1959.  Machines like the Xerox 914 were sold out of trucks.  Then came leasing.  Later still came cost per page.  And if history is a lesson, the channel is overdue for another shake up.  That shake up is flat rate billing.  By user.  By device. Or a combination of the two.  We’ve already seen companies like Konica Minolta and MARCO leading the charge and we’re left wondering how and IF we get into the game too. Join West McDonald as he dissects the opportunity and mechanics necessary to successfully deliver a flat-rate model for print. In this session you’ll learn:

  • The numbers behind the need to shift
  • The strategies necessary to build a predictably profitable flat rate model.
  • Contract considerations for mutual customer and dealer protection.
  • List of existing partners to help you deliver in a flat rate model.
  • Additional opportunities for layering your new flat rate model with diversified services.

Whether you’re looking to add a flat rate option for your managed print program or simply looking for the facts to sell against such programs, this is a session you won’t want to miss.
Room: Naples 1

12:00 PM - 2:00 PM

Keynote Lunch / Expo Hall

2:00 PM - 3:00 PM

Cyber Resiliency Workshop (Continued from 10 AM)
Designed for managers and leadership, this workshop covers the 4 asset types—technology, information, people, and facilities, and how cybersecurity should be applied to protect those assets.
Room: Destin 1

Marketing Automation: From Email to Digital, Learn How to Set-up and Track ROI
Marketing Automation is the norm for any BSP that wants to grow their business! With so many marketing channels and platforms, it is difficult to understand where to begin. Attend this class and learn how to begin automating your marketing
Room: Destin 2

Why VoIP? Go From Zero to Hero—Learn How to Partner, Sell, Service and Profit
Resellers Agree! Adding VoIP and Unified Communication to your product offering is the easiest way to upsell your database. Learn how office equipment dealers and Managed Service Providers are growing their MRR by offering this service to their clients without having to restructure or staff your company.
Room: Naples 3

Panel: How Dealers are Automating their Businesses
Do more with less in sales, service, and marketing. It may seem like a daunting task, but technologies and partners have made some great strides. Join this class and get a blueprint on how to automate and hear from dealers that walk this path and are reaping the benefits.
Room: Naples 2

April 15

(Please Note: The Smart Office Dealer Panel runs from 9:00 AM – 11:00 AM and the CompTIA Certificate course runs from 9:00 AM – 12:30 PM)

9:00 AM - 10:00 AM

Utilizing Business Analytics for Service Profit Margin
In this seminar we will discuss current service challenges to profit, employee productivity, and employee morale. Utilizing new “cutting edge” business analytics to address these challenges.
Room: Destin 1

Smart Office Dealer Panel & Advisory Council
This two-part session will first focus on a reseller panel (moderated by Keypoint Intelligence) featuring those that have gone down the diversification route in areas around the Smart Office. This session will uncover how dealers got into their respective new categories and the challenges and opportunities they encountered, revealing how and why these areas are a good potential for investment. The second part of this session is geared toward dealers that are interested in the Smart Office opportunity. Participants will work with Keypoint Intelligence, ITEX and the dealer panel on strategies, education, tools and guidance that will help dealers become successful entering this space. Light snacks and refreshments will be served in the working group part of the session.
Room: Naples1

Breached! 5 Keys for MSPs/TSPs to Survive
Technology Service Providers are getting breached at an unprecedented rate. Hackers have realized the TSPs have the keys to the kingdom. Once breached, the TSP has little choice but to pay an exorbitant ransom and spend 100’s of hours to restore their clients to normal business operations. This presentation will unveil the 5 keys that TSPs business owners must adopt quickly and learn to master in order to protect against breach.
Room: Naples 2

Certificate Course: Executive Certificate in IT Security Foundations (Three hour course with a 30 minute break)
CompTIA’s training for an Executive Certificate in IT Security Foundations is designed to aid a solution provider in its transformation into a trusted IT security advisor. All too often IT security is viewed as a necessary evil, if not as an outright barrier to doing business. Changing that perception requires you to exhibit a certain finesse in designing and implementing solutions. It means applying granular, rather than crude, security controls, to be more effective and comprehensive in a changing IT environment. With this certification training, you’ll gauge the impact of emerging trends on your customers’ businesses, explore ways to facilitate meaningful conversations around security, and leverage those conversations in the design and implementation of appropriate IT solutions.
Room: Naples 3

10:00 AM - 11:00 AM

Smart Office Dealer Panel & Advisory Council (Continued from 9 AM)
The second part of this session is geared toward dealers that are interested in the Smart Office opportunity. Participants will work with Keypoint Intelligence, ITEX and the dealer panel on strategies, education, tools and guidance that will help dealers become successful entering this space. Light snacks and refreshments will be served in the working group part of the session.
Room: Naples 1

10:00 AM - 12:30 PM

Certificate Course: Executive Certificate in IT Security Foundations (Continued from 9 AM)
CompTIA’s training for an Executive Certificate in IT Security Foundations is designed to aid a solution provider in its transformation into a trusted IT security advisor. All too often IT security is viewed as a necessary evil, if not as an outright barrier to doing business. Changing that perception requires you to exhibit a certain finesse in designing and implementing solutions. It means applying granular, rather than crude, security controls, to be more effective and comprehensive in a changing IT environment. With this certification training, you’ll gauge the impact of emerging trends on your customers’ businesses, explore ways to facilitate meaningful conversations around security, and leverage those conversations in the design and implementation of appropriate IT solutions.
Room: Naples 3

More Breakout Sessions to be published soon.
Schedules and sessions subject to change.

SPEAKERS

Jason Burt

 

Cybersecurity & Infrastructure Security Agency of Homeland Security

 

Sarah Henderson

 

Clover Imaging Group

 

Joey Lush

 

RJ Young

 

Ian Trump

 

CompTIA

 

SPONSORS